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Interactive Edge is a data analysis and presentation software for Consumer Goods and related industries. www.interactiveedge.com Challenges No Social Following Ineffective Online Marketing Program Marketing Team not working together Poor Website User Experience Low E-mail Open Rates Company Branding almost none Approach Social Strategic plan and team training E-mail Marketing[…]
InterCall, a subsidiary of West Corporation, is the largest conference and collaborations service provider in the world, and a leading provider of global cloud-based unified communications service https://www.intercall.com/ Challenges Need to prove wrorth of Social Media to Parent (West) Online sales of audio and video conferencing No clear understanding of[…]
Diamonds International is one of the largest jewelry retailers in the world, with 125 locations in the Caribbean, Mexico, Alaska, and the U.S http://www.diamondsinternational.com/ Challenges Strong Duty-free brand off-line, but weak online Misunderstood targets Saturated online marketplace, lack of visability Lack of internal marketing resources Approach Strategic plan and marketing action[…]
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