SEO Training Program$2,000.00
Search Engine Optimization, or SEO, is a critical digital marketing practice which drives top-line target brand visibility for businesses of all shapes and sizes. The problem company executives have when it comes to investing in this marketing tool is that they do not know who to trust, how it works, when to expect results, how much to invest and for how long. This intensive SEO advanced workshop addresses these problems and delivers actionable answers. Executive attendees will be left with a full understanding of SEO, including:
- What are the 6 core elements affecting Search Engine Visibility?
- What are the Technical elements of on-site SEO?
- What is a Keyword Strategy and How Does Your Marketing Team Create One?
- What Google and other major search engines expect from your Website User Experience
- How to approach Content Marketing to support Search Visibility
- How Social Media Marketing and Online PR Affect Search Visibility
- What a proper SEO Team Needs to Look Like
- The Profile of a Sound SEO Agency
- How to Measure SEO Results
- Budgetary Consideration of SEO as an Ongoing Marketing Program