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Online consulting

Our online consulting work looks at all online trouble spots and solutions them quickly to resolution so you can continue to forge ahead and use the web to drive business:

Web Site User Experience

Once you have steady web traffic, online conversions and sales are your next concern. Agent-cy will alleviate that concern. As part of your web strategy, our affordable usability reporting will enhance the user experience on your website, guaranteed . We take a step by step approach to evaluate your website from the only perspective that matters, that of your customer. Sometimes it is hard for the owner of a website to look objectively at their own site. Since they are knowledgeable about the subject matter already, they easily skim over flaws.

Agent-cy's Usability Service Ensures:
  • Consistent brand messaging. Your website is perhaps the first impression someone has of your brand. Make it excellent
  • People can learn how to use your site easily. While people prefer an easy site, they will tolerate minimal learning curves. It is when the learning curve is too long that you run into trouble and experience a high bounce rate. We make sure your site is as easy to use as need be, and that people can learn it quickly to lead to increased conversion
  • There is easy site navigation. We make sure it is hard for people to make errors
  • Clarity in your copy. Sometimes it isn't the design that is your problem, sometimes, it is the copy. We read your entire site to make sure there are no mistakes, nothing is unclear for those reading your site for the first time and that all necessary information for a visitor to buy is present
  • Nothing is missing from your site. This is perhaps what you need to worry about most. Many sites have holes that let customers slip through the cracks. Sometimes a user might need more information than is given, instructions are unclear, or any other number of issues. If there are substantial faults, your reputation is at risk. If customers don't like using your site, chances are that they won't hire you, buy your product or refer colleagues to your site. It is imperative to make sure you have no flaws and Agent-cy can help
  • Shopping cart functionality for e-commerce sites. We cover more than just "Does it Work?" We look into many aspects of an e-commerce site such as does the process entice consumers to buy, does it entice them to buy more, and does it get them to come back? Basically, is your shopping cart a value added part of your site and does it make you more money? Agent-cy makes sure it does
  • We can't list all the issues we may find with your site on one page. Every site is different, and don't fit into a list and we can't know every issue before it arises. So rest assured our usability reporting will work for you

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Online Marketing Strategy
The Internet road is huge. Don't drive on it without a roadmap.

Online Marketing Strategy has always been Agent-cy's expertise. We have helped countless business owners and marketing directors shape strong market position online for their companies by giving them a solid picture or roadmap of their challenges and opportunities in online marketing. Agent-cy's passion for strategy is evident in what our clients have to say, "I've had dozens of marketing plans by dozens of consultants and they always end up in the trash. With Agent-cy's online marketing plan, I couldn't believe it – solid and execution able ideas with real direction for our company." CEO, Language Interface , 2010.

Our strategy and planning can help you to use the right online marketing mix for your particular business in the right way to drive results on your budget. Our online marketing action plan will tell you exactly when, where, how to and with how much to market online. Led by Jasmine Sandler, President of Agent-cy and frequent speaker and writer on Online Marketing Strategy, our strategy team is heralded as a leader for small and mid-size businesses.

Why You Should Choose Agent-cy for Online Marketing Strategy?
  • We have an excellent track record of successful strategy work for all different types of companies
  • We have a proven methodology that produces results
  • We are known speakers on the subject of online marketing strategy
  • If you go to market online without a sound, professional strategy you will waste time and money

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Web Team Training

Have the internal resources to manage your online programs, but lack the expertise to do them right?

Then you can be comforted by Agent-cy's web team training program. We understand that some small and mid-sized businesses looking to grow invest in their own marketing people. We welcome that. We enjoy helping them by offering on-site web team training to their key web marketing people. We offer training by disciplinary subject, such as Search Marketing; Social Media; E-Mail; Affiliate Marketing; Web Site Usability/Conversion; Online PR/Reputation Management or general in Online Marketing Strategy. We offer half day and full day training as well as on location projects.

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Why You Should Choose Agent-cy's Web Team Training Service:
  • You have or about to invest in someone to manage your web marketing
  • You are in crisis mode for something in your web marketing program that appears broken
  • You are about to launch a contest or promotion online and don't know the best way to do so
  • You are planning ongoing, frequent customer communications online and need help organizing

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There is no better way for you to see if our online marketing services are worth it than seeing our past work. We invite you to browse through our client case studies provided. Quickly you will see that your small to mid size business, professional services firm or e-commerce site has come to the right place for online marketing strategy and implementation.

For the details of our work and success, go to the case studies. But for a quick summary of what you will find in our case studies, read below.
  • Client sales growth of 25% or more
  • Consistent traffic spikes of up to 67%
  • Each of our clients has received at least 1 top keyword ranking
  • Increased page rank
  • Client relationships with multiple online media for continuous PR coverage and brand visibility increases.

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